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Part 9: AI in marketing: 4 unfair competition law pitfalls

Category: Data & Privacy

Part 9: AI in marketing: 4 unfair competition law pitfalls

12 March 2024

Artificial intelligence can help companies automate their marketing processes and make them more efficient. It can also be used to improve the customer experience online. Examples are chatbots as digital sales consultants and...

Swiss Surveillance Law: New Instruments – But Who Is Affected?

Swiss Surveillance Law: New Instruments – But Who Is Affected?

29 November 2023

The first package of revision to Swiss surveillance law will enter into force on 1 January 2024. We assess the changes.

Patent Litigation Risk for Pharmaceutical Contract Manufacturers (CMO)

Patent Litigation Risk for Pharmaceutical Contract Manufacturers (CMO)

20 April 2023

Pharmaceutical contract manufacturers are exposed to the risk of being sued by patent owners. We explain how they can protect themselves from such lawsuits.

What Swiss Hosting Providers Should Consider When Dealing With Disclosure Orders

What Swiss Hosting Providers Should Consider When Dealing With Disclosure Orders

9 February 2023

Swiss hosting providers are increasingly faced with disclose orders of criminal authorities. We explain what should be considered.

Public Viewing (Screening) in Switzerland: Do I Need a Licence?

Public Viewing (Screening) in Switzerland: Do I Need a Licence?

21 October 2022

The matches of the upcoming FIFA World Cup will also be broadcast live at various locations in Switzerland. This article outlines the conditions under which organisers of public viewings need a separate licence.

Modernisation of Surveillance Law at Ordinance Level (Part 1)

Modernisation of Surveillance Law at Ordinance Level (Part 1)

18 February 2022

The Swiss Federal Council has published Part 1 of the revision of the surveillance law at ordinance level for consultation. We show what is at stake.

E-mail Service Also Subject to Limited Telecom Surveillance Only

E-mail Service Also Subject to Limited Telecom Surveillance Only

8 November 2021

The Swiss Federal Administrative Court doesn't consider e-mail to be a telecom-munications service. We elaborate the impacts for the monitoring of OTT services.

Surveillance Of Messaging Services: Surveillance Service Put In Its Place by Supreme Court

Surveillance Of Messaging Services: Surveillance Service Put In Its Place by Supreme Court

27 May 2021

The Swiss Federal Supreme Court held that Threema does not provide any telecommunications services. We explain the consequences for OTT service providers.

Hacker with a hood and blue binary code matrix

Online Enforcement: Two Changes in Swiss Law That You Should Know (Part 2)

6 April 2021

Online Enforcement: No more personal data in the WHOIS - more difficult identification of infringers (Part 2)

fingerprint with digital numbers in the background

Online Enforcement: Two Changes in Swiss Law That You Should Know (Part 1)

11 March 2021

This two-part article comments on two recent changes in Swiss law with relevance for the prosecution of online infringements.